How Reactivation Emails Help You Gain Your Customers Back
Even with all the welcome, sale, and personalized emails you sent, has your email marketing campaign fallen short of effectively grabbing your customers’ interests? Have you realised that a certain percentage of your customers are no longer opening your emails or purchasing products/services from you?…
Email Marketing and Its Growing Significance In 2021
Suppose any brand or company, puts up a hoarding for their product/service or telecasts a television commercial, there is no guarantee as to what percentage of the target audience has been exposed to the message. In addition, the cost of marketing in these media channels…
Boost Open and Click Rates Of Emails By Employing Emojis
Emoji is an emerging language in itself, dominating almost all forms of written communication, ranging from personal chatting to email marketing. Email Marketing is a new domain that has introduced the inclusion of emojis. To attract more customers and boost open and click rates, companies…
Reasons for Email Addresses To Get Rejected
Email bounceback is a common experience that we have all had, at least once in our life. But do you know why? There can be multiple reasons why your mail can be rejected by the email server. To avoid this problem you should be careful…
4 Tips to generate more Sales with Email Marketing
Email marketing has become more popular for generating sales than Facebook and Twitter. Now, many business owners and entrepreneurs know the importance of email marketing. However, you have to concentrate your work into the proper area to gain maximum results otherwise you might spend hundreds…
How to Avoid Getting Your Email Account Blacklisted
All of us want to avoid being blacklisted, so why not? In order to prevent your email address from being placed on any blacklists, follow these steps. 1. Do not manually insert email addresses into your database Sure, you’re motivated to enter email addresses by…
Important facts one should know about Email Addresses
Well, in general, no one is very conscious about the draft or content of an email. The first thing that the customers observe is the subject or email addresses. Have you ever considered whether or not capital letters are important in email addresses? The structure…
Challenges with DMARC Adoption in 2021
In 2020, it has demonstrated how unprepared companies and organizations throughout the world are for cyber assaults. All sorts of firms were affected by financial losses, regardless of the size and region of operations. We saw a lot of new COVID-19-related phishing attempts. Google intercepted…
How to Monitor and Keep Good Sender Reputation
E-mail inbox suppliers such as Gmail utilize your IP reputation, also known as IP score, or e-mail sender reputation to decide whether your email has to send to the inbox or not. You want to be sure that your emails do not reach the SPAM…
Good and bad practices for verifying Email Addresses
If someone is new and has signed up to your site, how do you know if his/her email address is correct or not? Here at SMTP Server, we’ve seen all kinds of problems with email addresses from simple typos to bad actors deliberately using spam trap addresses. The best…